Franco is an Associate in the IP, Privacy, New Technologies, and Legal Advertising Department of Bruchou & Funes de Rioja, a leading multidisciplinary Law Firm in Argentina. Previously, he worked at Barreiro Oliva De Luca Jaca & Nicastro, an Argentine boutique Law Firm.

Franco has vast experience in advising national and international clients in intellectual property, data privacy and legal marketing matters. In his daily practice at Bruchou, he advises companies, financial institutions, and foundations on compliance with Argentine personal data protection regulation. Franco assists in due diligences, advising in all IP Law areas. Furthermore, he advises clients on legal marketing and Argentine regulation on electronic and digital signature. Franco provides internal and external training on different topics in the field of IP. He regularly publishes a newsletter with IP news and is the author of articles on data protection. Franco has contributed to the drafting of a bill to reform the Argentina’s current legislation on personal data protection.

Franco holds a law degree from the University of Buenos Aires (2017) and earned postgraduate degrees in the following programs: (i) Postgraduate Course of Data Privacy and Compliance at the University of Buenos Aires (2018); (ii) Annual Communications Law and Technology Program at the University of San Andres (2019); (iii) Postgraduate Course on Artificial Intelligence and Law at the University of Buenos Aires (2020); (iv) Marketing Legal Course at the Austral University (2021); (v) International Course on Data Protection at the University of San Andres (2022).