Roberto Arochi, founder and managing partner of Arochi & Lindner served as the 2012-2014 Regional President for America of the Global Advertising Lawyers Alliance (GALA). Currently, he represents GALA before the Mexican Self-Regulation National Council (CONAR). With over 36 years' experience, he is widely recognized as one of Mexico’s top IP and marketing lawyers. Chambers and Partners' Latin American Guide (2016) ranks him in it Top Tier and reports that clients praise Roberto Arochi as "a visionary lawyer who is completely dedicated to client service."

Recognized as first among equals, Roberto is known as one of the most aggressive, strategic and effective litigators in the country.  His cases include advertising and marketing, trademarks, copyrights and trade secret matters. Other areas of expertise include enforcement of IP rights - anti-counterfeiting, anti-piracy and border measures. He is also known for his counseling expertise in licensing, franchising, unfair competition, Internet matters and foreign IP protection strategy. Roberto's understanding of client issues together with his legal skills, assertive approach, and creativity in designing winning trial and negotiation strategies, distinguish his practice.

Roberto is an active member of AIPPI, ASIPI, AMPPI, IACC, INTA, CSUSA and the Mexican Bar Association from whose Pro Bono Foundation is former President. He currently chairs the International Trademark Association (INTA) International Brief Amicus Committee, Latin America Subcommittee.

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News

Global Advertising Lawyers Alliance releases new video series on recent advertising law developments 

May 01, 2017

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Practising Law Institute Webinar on Native Advertising around the World 

July 18, 2017

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GALA Members Jeffrey Greenbaum (USA) & Roberto Arochi (Mexico) to speak on Native Advertising at 2017 ASIPI Congress in Panama 

November 29, 2017

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