Kruna joined Živković Samardžić in 2008, after graduating at the University of Belgrade Faculty of Law earlier in the same year. She specializes in Media Law and Intellectual Property. From the very beginning of her professional career, Kruna Savović has actively contributed to the initiatives advocating the struggle for a better society through participation in various humanitarian, cultural, philanthropic and socially-responsible campaigns and projects. Kruna is a trusted advisor to a number of national broadcast, print and on-line media and their associations. She is also an experienced media and intellectual property litigator. During her career, as Head Živković Samardžić Media Litigation practice, she led and participates in media strategy projects and was responsible for the implementation of the cases connected to Technology, Media and Telecommunications. She is a member of the Belgrade Bar Association, Serbian Bar Association & Corporate Social Responsibility Council of the Chamber of Commerce and Industry of Serbia.