China

TransAsia Lawyers

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TransAsia has been a leader in the evolution of China’s internet, technology and media sectors since the firm’s inception. TransAsia works with many of the most prominent companies in the world on market-entry, regulatory and compliance, corporate and commercial, production and development, talent and management, investment financing and transactional, IP, and employment matters, and also works closely with emerging Chinese new economy companies on crucial growth initiatives, including PE & VC financing, partnerships, M&A, IPOs, and related regulatory and commercial matters.

TransAsia's advertising practice is a natural extension of our work in the media, telecoms, consumer products, sports, events and intellectual property sectors. We advise on the full range of issues faced by advertisers, publishers, platforms and content creators in China, including:

• pre-publication review,
• substantiation of claims,
• false advertising claims defense and prosecution,
• deceptive marketing practices,
• ad platform and auction competition issues,
• social media and platform regulation,
• influencer marketing contracts and compliance,
• content licensing,
• sponsorship and endorsement agreements,
• agency agreements,
• data compliance,
• copyright and trademark compliance, registration, and defense,
• sweepstakes and contest rules,
• complaints and inquiries from consumer protection and regulatory bodies,
• litigation and arbitration, and
• legislative tracking and commentary.

As a result of our integrated and innovated practice, we continuously top the rankings in our practice areas, including in the past 12 months by:

• Legal500 2025: Leading Firm for TMT and Data Protection
• Chambers 2025: Leading firm for Technology & Telecommunications, Media & Entertainment, and Data Protection & Privacy
• China Business Law Journal (CBLJ) 2024: PRC Firm of the Year for Media, Entertainment & Sports
• Legalband 2024: Leading firm for TMT, Corporate and M&A, Private Equity & Venture Capital, Education and Sports & Entertainment
• Asialaw Profiles 2024: Outstanding PRC Firm for Technology and Telecoms

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From the Blog

China’s PI Certification for Cross-border Data Transfer: What You Need to Know

March 31, 2023 | Justina Zhang

China New Internet Advertising Regulation-What Do You Need to Know

March 27, 2023 | Justina Zhang

SAMR Published Final Guidance for the Use of Superlative Adjectives in Advertising

March 22, 2023 | Justina Zhang

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News

Press Release: GALA Announces New Officers

December 05, 2024

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Webinar: NFT's: A Global Legal Perspective - February 10th

February 10, 2022

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